Search Engines Definition and Types complete guide here, There can’t be any of you who have never used search engines or search engines. Maybe you also found this article using search engines like Google or Bing. In this article, we will discuss all search engines, including understanding, how to work, SEO, and various search engines or search engines other than Google.
Understanding Search Engines
Search engines or search engines are websites that collect and organize content from all parts of the internet. To use it, you just need to enter what you want to search for and the search engine will give you various links to content that matches what you are looking for. The results of a search page, commonly called the search engine results page or SERP, provide results to you from the most relevant content to not. The way search engines determine rankings is different. Also read here: The Influence of Pop Up Ads For SEO and Blog Visitors
Search engines also like to change algorithms to improve the user experience. Every search engine aims to understand how users use search engines and give them the best answers for their search. That way, search engines can provide high-quality and the most relevant answers.
How the Search Engine Works
Search engines use programs that are often referred to as spiders, robots, or crawlers to search for content from all corners of the internet. These crawler search results are then used by search engines to build internet indexes.
Most search engines will tell you how to increase your page rank on search results pages, the algorithms they use are well maintained and often change to avoid abuse. But by following a number of proven search engine optimization (SEO) techniques, you can ensure that your website is well indexed and stays high in rank.
Search Engine Optimization (SEO)
Maybe many of you are familiar with the term SEO or Search Engine Optimization. SEO itself can be interpreted as an activity carried out to improve your website ranking on search results pages. To achieve a high ranking you need to do several things. This activity is divided into two, namely the on-page and off-page strategies.
On-page SEO is things that relate to what’s on your website. Factors that affect on-page SEO include technical settings, your coding quality, text, and visual content, and how user-friendly your website is.
Because on-page SEO is related to what is on your website, it will be easier for you to manage it. If you make a good website, your website will start to rank Google. In addition, with a focus on on-page SEO, you also help your SEO off-page strategy so that your website is likely to get a higher ranking too. Also read here: 10 Types of Wrong Perceptions in SEO Frequently Considered True
Then what is the off-page SEO?
Off-page SEO is SEO factors that come from outside your website. For example, backlinks from other quality websites, social media, and marketing activities outside your website. If you want to focus on off-page SEO, the first thing you have to do is get as many backlinks from other websites as possible. But keep in mind that websites that put URLs on your website must be quality websites. The more relevant the links you get, the higher your ranking on Google. Want to learn more about link-building? You can read our article about Link Building and Tier Backlinks.
Various search engines
Here are some search engines that are popular on the internet. The way it works itself is the same, that is, you just enter the keyword and press the enter key. But they can provide different results and features.
Who doesn’t know Google? Today, Google is the most widely used search engine in the world. Google processes millions of searches every day. Google’s own search engine is available in 123 languages. Google itself collects millions of information from its users and uses it to add features to its search engine. As the most widely used search engine, Google controls 90% of the search engine market. This makes Google much bigger than competitors.
Bing is a search engine from Microsoft. Before Bing, Microsoft had MSN Search, Windows Live Search, and Live Search. Bing is the second largest search engine in the United States. Bing holds 20% of the overall search volume, behind Google which holds 64% and Yahoo with 12% of the total search volume on the Internet.
Before Google controlled the search engine market, Yahoo! is one of the world’s largest search engines. Since 2011, Yahoo’s search engine has been run by Bing. For now, Yahoo is the third largest search engine in the US after Google and Bing.
Before it was known by its name now, Ask.com was known as Ask Jeeves. Ask.com actually has a format that is different from other search engines. This search engine has a question/answer format where the questions will be answered by other users. Besides asking/answering there is also a poll format.
DuckDuckGo is the most popular private search engine. The private search engine itself is a search engine that does not track its users and displays its search results page with additional protection. Users can use DuckDuckGo without seeing advertisements or advertisements. Also read here: 17 SEO Myths Which Can Not Be Followed by SEO Experts
According to data from Alexa, Yandex.ru is Yandex.ru is one of the 30 most popular websites on the Internet. In addition, Yandex.ru also ranks 4th on the Russian-language website. Yandex presents itself as a technology company that builds smart products and services supported by machine learning. According to Wikipedia, Yandex operates the largest search engine in Russia with around 65% market share in the country.
We have discussed various things about search engines. For a business, search engines certainly provide many conveniences; so they can be found by many people with just one click. In this article, we have also shared articles that you can read to improve your website ranking in search engines. In addition, we have also told you several search engines besides Google, even though Google still holds the title of the best and most popular search engine. It is possible that other search engines will become more famous, maybe even there will be new search engines that will appear. But for now, Google and Bing still hold the most popular and most widely used search engine titles.
If you have questions or want to share your knowledge, don’t hesitate to leave a comment in the comments column below this article. Hope this article helps! Thank you for reading this article.